Formula Won Labs

visibility gap

Google Maps Ranking in Queens, NY

Your competitors in Queens are getting the calls that should be going to you. The top 3 spots on Google Maps take most of the local search traffic. Everyone else splits the leftovers.

728

Businesses Running Ads

369

Avg Reviews (Top 5)

high

Competition Level

2,270,000

Population

What is google maps ranking and why does it matter in Queens?

Google Maps Ranking is the process of optimizing your business to appear in the top positions for local searches in Queens, New York. With a population of 2,270,000, Queens is a emerging market where strong local search positioning directly determines how many calls and customers your business receives.

Google Maps Ranking Competition in Queens

Across six major service categories in Queens, 728 businesses are actively running Google Ads to compete for local customers. Pest Control alone has 45 businesses advertising, with the top performers averaging 650 reviews. If your business is not appearing in the Maps pack for your category, these competitors are capturing the calls that should be going to you.

Queens Market by Industry

Service Area Businesses

IndustryBusinesses Running AdsAvg Reviews (Top 5)Competition
Plumbing20750high
Roofing12300medium
Electrical28320high
Tree Services22190medium-high
Foundation Repair12110medium
Water Damage / Restoration35420high
Painting40280high
Pool Services860low-medium
Fencing & Decks20150medium-high
Concrete & Hardscaping20130medium-high
Junk Removal38500high
Kitchen & Bath Remodeling32330high
Pest Control45650high

Brick & Mortar

IndustryBusinesses Running AdsAvg Reviews (Top 5)Competition
General Dentistry45520high
Orthodontists35450high
Med Spas30320high
Dermatology20380medium
Physical Therapy35410high
Chiropractors30370high
Veterinary (General)28550high
Veterinary (Emergency)8400medium
Optometrists38430high
Fertility Clinics7180medium
Hearing Aid Clinics15220medium
Urgent Care25480high

Industry Insights for Queens

Plumbing

Aging infrastructure in many Queens neighborhoods drives consistent demand for plumbing repairs and upgrades, making emergency services highly competitive.

Roofing

The prevalence of multi-family homes and older residential buildings in Queens ensures a steady demand for roof repair and replacement services, often driven by weather events.

Electrical

Constant demand due to aging infrastructure and new construction/renovations across Queens' diverse neighborhoods.

Tree Services

Demand is seasonal but consistent for safety, aesthetics, and storm damage in Queens' varied residential zones with mature trees.

Foundation Repair

Older housing stock in Queens often leads to a steady need for foundation inspections and repairs, particularly in areas with varied soil conditions.

Water Damage / Restoration

High density living and older buildings in Queens contribute to frequent water damage incidents, driving consistent demand for rapid restoration services.

Painting

With a mix of residential homes and apartments, Queens offers a robust market for both interior and exterior painting, driven by renovations and property turnovers.

Pool Services

While not as prevalent as in suburban areas, a niche market exists for pool services in Queens, primarily for private residences and community pools.

Fencing & Decks

Homeowners in Queens frequently seek fencing for privacy and security, and deck building for outdoor living spaces, especially in areas with single-family homes.

Concrete & Hardscaping

Demand for concrete and hardscaping in Queens is steady, driven by driveway repairs, patio installations, and general property improvements in residential and commercial sectors.

Junk Removal

The dense urban environment and frequent moves/cleanouts in Queens ensure a constant, high demand for efficient junk removal and hauling services.

Kitchen & Bath Remodeling

Kitchen and bathroom remodels are consistently popular in Queens, driven by homeowners upgrading older properties and increasing property values.

Pest Control

Due to its dense population and diverse building types, Queens experiences persistent pest issues, creating a robust and competitive market for pest control services.

General Dentistry

Emphasizing convenient locations and comprehensive family services can help practices stand out in a crowded market.

Orthodontists

Offering flexible payment plans and promoting clear aligner options are crucial for attracting a diverse patient base.

Med Spas

Specializing in popular treatments like Botox and fillers, combined with a strong social media presence, drives client acquisition.

Dermatology

Offering a balance of medical and cosmetic dermatology services under one roof appeals to a broader patient demographic.

Physical Therapy

Specializing in sports injury recovery or post-surgical rehabilitation can attract niche patient referrals and improve outcomes.

Chiropractors

Emphasizing holistic wellness and pain management beyond adjustments helps build long-term patient relationships.

Veterinary (General)

Offering comprehensive wellness plans and convenient online booking options are key differentiators for pet owners.

Veterinary (Emergency)

Clear communication of 24/7 availability and specialized services is critical for attracting urgent and complex cases.

Optometrists

A wide selection of designer eyewear and advanced diagnostic technology can attract a diverse clientele seeking comprehensive eye care.

Fertility Clinics

Empathy, transparent success rates, and comprehensive emotional support services are paramount for prospective patients.

Hearing Aid Clinics

Offering free hearing screenings and trials of the latest hearing aid technology can attract an older demographic.

Urgent Care

Highlighting short wait times, broad insurance acceptance, and convenient online check-in options is crucial for patient acquisition.

The Queens Market

Queens is one of the most ethnically diverse urban areas in the world, leading to a fragmented market where businesses often cater to specific cultural groups or neighborhoods, and a mix of older housing stock and new developments drives varied service needs.

Who is advertising in Queens right now

These businesses are actively spending on Google Ads in Queens:

Queens Plumbing & HeatingNYC Drain & SewerRapid Rooter QueensQueens Comfort HVACMetro Air SolutionsCool Breeze NYC

How We Fix This for Queens Businesses

  • GBP audit and rebuild
  • Category and attribute optimization
  • Geotagged photo strategy
  • Review velocity
  • Rank tracking

Top industries we serve in Queens

pest_control, general_dentistry, painting_contractors, junk_removal, optometrists

Frequently Asked Questions

How long does it take to rank on Google Maps in Queens?

We measure progress by the percentage of your service area in Queens where your listing appears in top positions. The first month is audit and optimization. By month two, Google starts recognizing the changes and your visibility coverage expands. As that percentage grows, your call volume follows. The pace depends on your current profile state, review count, and how competitive your category is in Queens.

What affects Google Maps rankings in Queens?

Three things matter most: your Google Business Profile completeness and accuracy, your review count and rating compared to competitors, and how well Google can verify that you actually serve Queens. Secondary factors include website speed, citation consistency, and how often you post updates to your profile.

How many reviews do I need to rank in Queens?

You need to match or exceed the review count of the businesses currently ranking in the top 3 Maps positions for your main search terms in Queens. In most categories, that means 40 to 100 or more reviews with a 4.5 or higher average. We benchmark your competitors and set a specific target.

Can I rank on Google Maps outside my city limits?

Yes. With the right optimization, your Google Business Profile can rank in searches across neighboring cities and zip codes beyond Queens proper. We use service area optimization and geo-grid tracking to expand your coverage. Most businesses can rank 15 to 25 miles from their physical address.

Google Maps Ranking in Nearby Cities

Other Services in Queens, NY

Our Guarantee

If your visibility has not measurably improved by Day 90, we work for free until it does.

Research by Formula Won Labs. Market data based on analysis of local service businesses across 91 U.S. markets, 6 industry categories. Last updated March 2026.

Find out where you're losing calls

We'll pull your Google Business Profile, compare it against your top competitors, and show you exactly where you're losing calls. Takes 10 minutes. No cost.

No contract. No credit card. Just a clear picture of where you stand.