Pest Control Companies
Your competitors have more reviews. That is why they get the calls.
The pest control company with 210 reviews and a 4.8 rating gets the call. The one with 30 reviews and a 4.5 does not. Homeowners choosing a company to come into their home and handle a pest problem want to see proof that other people trusted this company and were happy with the result. Your review count is the first thing they check, and right now it is telling them to call someone else.
What We Do About It
- We install an automated review request system that texts customers after each service visit, not just the first one
- We set up review reply templates so every review gets a professional response within 24 hours
- We monitor your review velocity against the top pest control companies in your market and adjust the request cadence
- Every review request sends customers straight to your Google Business Profile. If you want to build presence on Yelp, Angi, or BBB, we can rotate a percentage of requests to those platforms
Review recency is now a top-tier Google ranking factor. A pest control company getting 10 new reviews per month will outrank one with 300 total reviews that stopped getting new ones 2 months ago. Recurring plan customers are your built-in review engine because they see results over time and can speak to ongoing quality.
The average job for a pest control company is worth $150 to $500 one-time, $400 to $1,200/year recurring. Every month you wait is another month of leads going to the pest control companies that show up first. A free visibility audit shows you exactly where you stand and what it would take to fix it.
Frequently Asked Questions
How many Google reviews does a pest control company need to be competitive?
In most metro areas, the top pest control companies have 150 to 400+ Google reviews. You do not need to match the highest number immediately, but you need to be in the range of the businesses currently holding the top positions in your specific market. A pest control company with 30 reviews competing against businesses with 150+ is at a significant disadvantage. The good news is that pest control has a built-in advantage: recurring plan customers interact with your company multiple times per year, giving you natural opportunities to build reviews consistently.
Why do newer pest control companies sometimes outrank established ones with more total reviews?
Review recency is one of the most important Google ranking factors. Google interprets a steady stream of new reviews as a signal that a business is active and delivering good work. A pest control company getting 10 to 15 new reviews per month will outrank one sitting on 300 total reviews that has not received a new review in months. Our automated system keeps reviews flowing consistently by requesting them after each service visit, so your profile always looks like the most active pest control company in the market.
Can pest control companies automate the review request process?
Yes. We set up an automated system that sends a text message to each customer after a completed service visit. The message is simple, takes one tap to leave a review, and goes directly to your Google Business Profile. Your technicians do not need to ask, follow up, or manage anything. For recurring plan customers, the system spaces out requests so the same customer might be asked once or twice a year, building a steady stream of fresh reviews. Most pest control companies see their review velocity double within the first 60 days.
Other challenges pest control companies face
Reviews for other industries
Find out where your pest control companies business stands
We pull your Google Business Profile, compare it against the top pest control companies in your market, and show you exactly where you are losing calls. Takes 15 minutes. No cost.
Free visibility audit included. No contract. No credit card.